Master Kong “drinks” Pepsi China to call Coca-Cola?

According to Xinhua Daily News, Master Kong has many advantages in China, but the energy of Coca-Cola can not be underestimated. If Master Kong can successfully acquire PepsiCo China, using its market share may be shorter than Coca-Cola.

China's beverage industry may experience major mergers and acquisitions. According to Internet rumors, Master Kong plans to acquire Coca-Cola’s Laojia Pepsi China Business. There are two rumored versions: First, Master wants to acquire the operating rights of PepsiCo China; another said that Master Kong acquires 51% of the shares in PepsiCo China. Master Kong's suspension of the stock price announcement this morning, or indirectly confirmed the acquisition of rumors.

The poor performance was caused by PepsiCo’s sale in China and PepsiCo’s Chinese shareholders had already taken three equity sales this year. All three companies were in a loss state. The latest sell-off of equity was the Chinese shareholder of the Fuzhou Pepsi Cola Drinks Co., Ltd., which is currently in the process of being transferred, and Fujian Light & Power Co., Ltd., a foreign economic and technical cooperation company of China Light Industry Co., Ltd., which sold all of its 11.1% stake at 13.7085 million yuan.

At the beginning of this year, Beijing Yiguang Holding Co., Ltd., which holds 50% equity interest in each of PepsiCo (China) Investment Co., Ltd., also transferred its 15% stake in Beijing Pepsi Cola Beverage Co., Ltd. through the property rights exchange;

In August of this year, Shenzhen Shenbao Industrial Co., Ltd., a Chinese shareholder of Shenzhen PepsiCo Beverage Co., Ltd., sold 15% of Shenzhen PepsiCo.

According to the listing and transfer information display, Beijing PepsiCo’s operating profit loss for the year 2009 was 37,851,700 yuan. In the first 10 months of 2010, the operating profit loss was 74.468 million yuan. The income from the main business of Shenzhen Pepsi Cola Beverage Co., Ltd. last year was 1.5 billion yuan and the net loss was 67.42 million yuan. In 2010, the net loss of Fuzhou's Pepsi business was 56.015 million yuan, and the total liabilities were 2861.903 million yuan.

Master Kong's acquisition of PepsiCo China and Coca-Cola is a short one. “In China, only Master Kong can play with Coca-Cola, and I have to beat Coca-Cola within five years.” Wei Yingzhou, the chairman of Tingyi, had put this rhetoric after the financial report in the third quarter of 2009. Two years later, although Master Kong has many advantages in China, the ability of Coca-Cola, the beverage giant, should not be underestimated. If Master Kong can successfully acquire PepsiCo China, taking advantage of PepsiCo's market share in China, it may be shorter than Coca-Cola.

Master Kong's purchase of PepsiCo China did not respond positively. According to Hong Kong media reports, there may be a major acquisition in the Chinese beverage industry. Master Kong (00322) suspended trading this morning and said that the company intends to acquire PepsiCo China.

After the suspension of the company’s suspension, a notice was issued that the company will issue a public announcement of price-sensitive, notifiable transactions. The company closed at 20.8 yuan before the suspension.

According to the "Beijing Times" report, Master Kong will acquire PepsiCo China, which may be the acquisition of the operating right of Master Kong by PepsiCo or the acquisition of 51% of PepsiCo China.

It is reported that Master Kong will hold a conference call this afternoon, which may be related to the acquisition.

A spokesperson for PepsiCo did not comment on the above information, but only that there was news that the company would issue a notice. If the sale of shares was due to poor sales in China, the spokesperson only stated that the company has independently exercised its own business decision-making behavior. It is not advisable to comment on the matters in progress according to law.

The spokesperson of Master Kong also did not respond positively.

PepsiCo has been sold by Chinese shareholders three times this year. All three companies are in a loss state. The Chinese shareholder of Fuzhou Pepsi Cola Beverage Co., Ltd., which is in the process of being listed, and China Light Industry Foreign Economic and Technical Cooperation Fujian Co., Ltd., sold 13.1% of its total holdings for 13.7085 million yuan.

As of the beginning of this year, Beijing Yiguang Holding Co., Ltd., which holds 50% equity interest in each of PepsiCo (China) Investment Co., Ltd., also transferred 15% of its shares in Beijing Pepsi Cola Beverage Co., Ltd.; in August of this year, Shenzhen Pepsi Cola Beverage Co., Ltd. The Chinese shareholder Shenzhen Shenbao Industrial Co., Ltd. sold 15% of Shenzhen Pepsi Co.

The industry speculated that losses were the main reason for Chinese shareholders to sell Pepsi Co.’s shares.

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